Advancing Beyond Traditional Supplement Dispensaries: The Case for Adopting Fulfillment Models
For health practitioners, evolving from traditional supplement dispensaries to comprehensive fulfillment models like Kaerwell represents a critical step forward in business development. This shift can be likened to a graduation, where practitioners move from a basic operational model to one that promotes significant growth and sophistication.
Why Transition from Traditional Dispensaries? Traditional supplement dispensaries present notable limitations that can stifle the growth and profitability of health practices. Here are two essential reasons why a shift to a fulfillment model is advantageous and necessary:
Lack of Ownership: In traditional models, dispensaries are separate entities from the practitioners' business, meaning practitioners have no ownership or control over the dispensary operations. This separation can be detrimental as it offers no added value to the practitioner's business and limits their ability to influence or modify the dispensary service if needed.
Limited Profitability: Conventionally, practitioners earn only about 35% of the revenue from sales made through dispensaries, with the rest retained by the dispensaries including any discounts and additional fees. In stark contrast, fulfillment models like Kaerwell can increase practitioners' earnings from sales by up to 50%, significantly enhancing their profit margins.
Benefits of Choosing Fulfillment Solutions
Direct Revenue Retention: A distinctive advantage of the Kaerwell fulfillment model is that practitioners retain 100% of the revenues from their sales, with daily direct deposits into their bank accounts. This model eliminates any revenue sharing, as practitioners use their own merchant processors, giving them full control over their financial transactions and significantly boosting profitability without intermediaries.
Complete Ownership and Customization: With fulfillment models, practitioners gain full ownership of their online stores, allowing them to tailor the storefront to match their practice’s ethos and meet patient preferences. This ownership ensures that any changes in fulfillment services or internal logistics management do not disrupt the patient experience. Ownership also allows for greater branding opportunities, as practitioners can design the store to enhance their brand and directly engage with their clients.
Efficiency and Cost Savings: Fulfillment services streamline operations from inventory management to shipping, with predictable costs such as a nominal handling fee and discounted shipping rates, allowing practices to allocate more resources towards growth. These efficiencies help reduce the workload on practitioners, enabling them to focus more on patient care rather than administrative tasks.
Focus on Core Competencies: Outsourcing logistical tasks enables practitioners to concentrate on patient care and treatment, leveraging their expertise where it matters most, thereby enhancing care quality and operational efficiency. This shift in focus can lead to improved patient outcomes, as practitioners have more time and resources to dedicate to direct patient interactions and care strategies.
Scalability for Growth: Unlike traditional dispensaries, fulfillment models offer the flexibility to expand product offerings and adapt quickly to market demands, supporting scalable growth. This flexibility is crucial for practices looking to grow and adapt in a rapidly changing healthcare market, as it allows for the addition of new products and services without significant disruptions.
Professional Product Management: Specializing in supplements, Kaerwell ensures products are managed under optimal conditions and in compliance with cGMP standards, maintaining product integrity and building client trust. This professional handling is vital for maintaining the efficacy of products and ensuring that patients receive the highest quality supplements available.
Making the Shift to a Fulfillment Model Switching to a fulfillment model should be seen as a strategic enhancement for any health practice. This transition not only offers operational and cost efficiencies but also meets the expectations of modern, health-conscious consumers who prefer more personalized and diverse product options.
Moving to a sophisticated fulfillment model signifies a substantial advancement for health practitioners. It represents a strategic embrace of growth, customization, and enhanced patient satisfaction, positioning Kaerwell not just as a service provider, but as a partner in the competitive health market.
To learn more if making the shift to fulfillment makes sense for you, please book a call with us here.
